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Jayson Brunsdon
Jayson Brunsdon showed his first collection in Feburary 2004 at Australian Fashion Week. Back then his teacher Peter Morrissey, a veteran of the Australian fashion scene, said straight away that Brunsdon showed promise. Admittedly, there were some people who believed this only when all the Australian stars (including Naomi Watts and Kylie Minogue), top model Linda Evangelista and Danish Crown Princess Mary, who appeared in a dress by him at the Annual Red Cross ball, started wearing Jayson Brunsdon. Everyone was astonished — how on earth could that have happened? The Danish royal house is dressed by royal tailors and if any allowances are made, then only for world-famous brands. And here was a designer who was not only a beginner, but also from Australia
Brunsdon isn´t actually a beginner. He´s been in fashion for 22 years, graduated from Sydney College of the Arts, worked as fashion editor of Follow Me magazine for five years, as Morrissey´s art director for ten and finally, three years ago, decided to make clothes himself. When he saw how most Australian designers dress women (he described clothes like that as “girly-girly”) he realised that his label would make women look refined, elegant and stylish.
Maria Callas, Audrey Hepburn, Grace Kelly and, as is traditional, the designer´s mother (mothers influence everyone and all the time) — these are the legendary women under whose influence Brunsdon´s collections are created. Brunsdon´s first collection was an attempt to combine modern fashion with the inimitable style of opera diva Maria Callas. In the second collection the designer used Australian wool and made his clothes into basics for day-
In November 2005 Jayson opened his first boutique in Sydney and he has plans to open shops throughout all of Australia and even to make an inroad into Singapore by the end of 2007.
