Common Projects
Common Projects is an ongoing collaboration between artists and designers founded by Prathan Poopat and Flavio Girolami. Trained in industrial and graphic design, Prathan has served as art director for Visionaire/V Magazine and works with design and advertising agencies in New York specializing in luxury branding. Flavio Girolami runs his own creative agency in Italy and is consultant for many Italian manufacturers. Combining their talents, they formed the company in the winter of 2004. Inspired by utilitarian design and luxury products, the designers set out to create minimalist luxury design basics and accessories.
The designers set upon each product by reducing it to the lowest denominator and incorporating the finest materials and processes. Their inspiration is derived from common everyday objects which are infused with a tailored approach. Common Projects offerings are practical yet luxurious. They are refined. Common Projects keep their branding intentionally generic. Each product is stamped inconspicuously with the factory identification code and style numbers. The result is a pure product free of a predetermined association.
Common Projects defines utilitarian design and luxury in its clean line of Italian made shoes and accessories. The renowned Achilles sneaker is the benchmark for simplicity and quality.